For us, the concept is simple.
Golf apparel that you can wear all day, every day. High-quality, fashion-forward pieces with the performance elements built in. Pieces you can mix and match with your existing wardrobe. Chic enough, and comfortable enough, to wear confidently playing 18 holes, to the clubhouse for lunch, to school pick-up. Swap your golf shoes for a sandal and go to dinner. Clothing that is wearable, washable, packed in a suitcase, worn, and worn again.
PARQ began, like many good (and not so good) things, during COVID. Trapped inside, going slightly crazy, we decided to take up golf.
We enrolled in a clinic at Albert Park. "What are you going to wear?" we asked each other. "I don't know, maybe my Lululemons?"
There was nothing in the market that we wanted to wear. The options were garish florals, pink camo, or rainbow geo prints. The pants were tight in all the wrong places. We just wanted something to wear on the course that we could feel ourselves in. Like what we normally wore every day, but .. golf.
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One late night after a few wines at a friend's house party, Sarah leaned over to me and said, "I've got a business idea." I thought, ok let's hear it then. If I had a dollar for every time someone said this, I'd have a very successful business.
"Golf clothes, but like, cool."
As she spoke, I found myself thinking, we could do this. Sarah has experience with a start-up business. She has an MBA. She's a fit model in the industry. And I'm a designer. We have the suppliers. We have the knowledge. There's clearly a gap in the market. We can do this!
But while the product is important, for us, it's not the main driver. What we feel most strongly about is empowering women. Women can do everything men can do, and deserve all the same opportunities.
By creating chic golf apparel, we hope to create a supportive community of women in the golf space. We want women to feel comfortable on the course. To empower them to play, network, build friendships, and have fun.
We launched PARQ in November 2025 with a mixture of trepidation and excitement. Since then, we have been continually inspired by the amazing energy in women's golf, and the supportive community that has embraced us with open arms.
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SARAH MACLEOD
Sarah is an MBA graduate with expertise in design, branding, and strategic marketing, and over a decade of experience in the fashion and lifestyle sectors. Her work in content and strategy led her to lecture at the Australian College of the Arts (Collarts). She earned the DHL Small Business of the Year Award for her brand, Bourke St the Label, and was named one of Inside Retail's Top 50 Emerging Small Business Leaders in 2024.
An aspiring golfer with a passion for increasing women's participation in the sport, Sarah hopes to make an impact through PARQ by helping break down barriers and creating a more inclusive environment for women in golf. She can often be spotted in a Pilates class, or walking along the Yarra with two fluffy furballs.
JENNIFER WEBER
Jennifer is a fashion designer with over 12 years of experience in the Australian fashion industry, working across all garment categories with a specialisation in knitwear. Jennifer spent over six years designing at Viktoria & Woods, followed most recently by 2 years at Dissh. Her design ethos centres on considered design and thoughtful details — ensuring every piece is as refined on the inside as it is on the outside.
A self-professed crazy cat lady, Jennifer is a terrible golfer with a right-hand slice. She hopes her obsessive personality will one day mean she can hit a ball straight.